New Storefront on 5th Avenue Marks Boutique’s Expansion from Missouri’s Wine Country to Florida’s Gulf Coast
NAPLES (July 2, 2025) – Hoffmann Commercial Real Estate (“HCRE”), part of Hoffmann Family of Companies (“HF Companies”), is pleased to announce its latest acquisition—601 5th Ave. S in Naples, Fla. This premier location will soon be home to a new storefront for The Augusta Clothing Company, a boutique specializing in high-quality clothing and accessories, founded and curated by Jerri Hoffmann.
Originally established in April 2022 in Historic Augusta, Missouri—America’s first wine region—The Augusta Clothing Company embodies the charm and tradition of its surroundings. Housed within the 150-year-old Augusta Wine Hall building, the boutique features a meticulously curated collection of clothing, shoes, and accessories hand-selected by Jerri Hoffmann. With a reputation for timeless style and quality craftsmanship, The Augusta Clothing Company has become a beloved shopping destination in Augusta.
The expansion into Naples marks an exciting new chapter for the boutique, bringing its signature style and carefully curated selections to one of Florida’s most vibrant retail corridors.
“It’s great to have property on 5th Ave. again, and to bring such a beloved boutique to the area,” said Greg Hoffmann, Co-CEO of Hoffmann Family of Companies. “We are big believers in Naples commercial real estate and will always be looking for opportunities to acquire.”
With this latest venture, HF Companies continues its commitment to investing in high-quality properties while supporting unique, boutique-style retail experiences that enhance the character and charm of the communities it serves.
HCRE’s growth momentum is undeniable, with a diverse portfolio that includes both stabilized and value-added assets in prime locations nationwide. The company’s current holdings span California, Canada, Colorado, Florida, Georgia, Illinois, Indiana, Kansas, Michigan, Minnesota, Missouri, Pennsylvania, Tennessee, Texas, and Wisconsin.
To shop the collection, visit The Augusta Clothing Company.
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About Hoffmann Commercial Real Estate
Hoffmann Commercial Real Estate (HCRE), a subsidiary of HF Companies, is a premier real estate investment and development firm specializing in the acquisition, management and redevelopment of commercial properties. With a diverse portfolio that spans stabilized and value-added assets, HCRE is committed to enhancing the communities in which it operates through thoughtful development and superior property management. HCRE’s strategic investments are focused both within the United States and internationally, reinforcing its position as a leader in the commercial real estate industry. For more information, visit www.hoffmanncre.com.
About Hoffmann Family of Companies
Hoffmann Family of Companies is a multi-vertical, family-owned private equity firm consisting of over 120 global brands and employs 17,000 employees with businesses located in 30 countries and 400 locations around the world. Hoffmann Family of Companies’ verticals include Agriculture, Aviation & Transportation, Financial & Professional Services, Hospitality & Entertainment, Manufacturing, Marine, Media & Marketing and Real Estate. For more information, visit HFCompanies.com.
For More Information:
Hoffmann Family of Companies | Rachel Berkowitz | [email protected]
Missouri Athletic Club Expands Footprint with New Clayton Presence
ST. LOUIS (June 26, 2025) – Hoffmann Commercial Real Estate (“HCRE”), part of Hoffmann Family of Companies (“HF Companies”), is thrilled to announce the newest tenant at Pierre Laclede Center: the esteemed Missouri Athletic Club (“MAC”). This expansion marks a strategic milestone for the MAC and reinforces Pierre Laclede Center’s position as a premier destination within the St. Louis business community.
“This partnership is a win for all parties, with downtown Clayton as the primary beneficiary,” said Greg Hoffmann, President & CEO of HCRE. “We are proud to bring such an iconic club to Pierre Laclede and look forward to seeing the MAC team flourish in their new space.”
He added, “The Missouri Athletic Club’s mission is to create extraordinary experiences across all aspects of Club life, guided by a commitment to excellence, service, and tradition. This perfectly aligns with the Hoffmann family’s values, making this partnership a natural fit.”
The MAC Clayton amenity will occupy the 14th and 15th floors and include oversight of the 13th-floor fitness facility. The space will feature upscale dining, bar, coworking and business meeting accommodations, event space and lounge areas. Dining service will be offered Monday through Friday for breakfast, lunch and dinner, with Saturday evening service also available.
“The Missouri Athletic Club has proudly served the St. Louis community for more than 120 years, and we’re thrilled to build on that legacy with the addition of the Clayton amenity,” said Donald “Chip” Misch, CCM, General Manager and Chief Operating Officer of the Missouri Athletic Club. “With thriving clubhouses Downtown and in West County, this new offering answers a clear need voiced by our membership. It allows us to expand our reach and deliver greater value to our current membership.”
When presented with the opportunity to expand, the Missouri Athletic Club turned to its members for input—and the response was resounding. A significant number of members participated in the vote, reflecting a strong sense of engagement and investment in the Club’s future. An overwhelming majority expressed support for the addition of a Clayton location, signaling broad enthusiasm for continued growth and enhanced member offerings.
“We always prioritize our members, and they made their voices heard. This initiative reflects the strength and vision of the MAC community,” said Mike Kozeny, President of MAC. “Clayton and Pierre Laclede Center are the perfect next step for MAC. We couldn’t be more excited to open our third location and partnering with HCRE has been a fantastic experience.”
Hoffman Commercial Real Estate acquired Pierre Laclede Center in 2024, reinforcing its reputation as a premier business hub in Clayton. The property attracts leading corporations, dynamic startups, and professional service firms seeking top-tier office rentals. With the addition of MAC, Pierre Laclede Center further elevates its status as a premier destination continuing its tradition of excellence while strengthening the synergy between business and lifestyle in Clayton’s thriving commercial district.
MAC Clayton is expected to open in the coming year.
For more information about Hoffmann Commercial Real Estate, visit www.hoffmanncre.com. For more information about Missouri Athletic Club, visit www.mac-stl.org.
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About Hoffmann Commercial Real Estate
Hoffmann Commercial Real Estate (HCRE), a subsidiary of HF Companies, is a premier real estate investment and development firm specializing in the acquisition, management and redevelopment of commercial properties. With a diverse portfolio that spans stabilized and value-added assets, HCRE is committed to enhancing the communities in which it operates through thoughtful development and superior property management. HCRE’s strategic investments are focused both within the United States and internationally, reinforcing its position as a leader in the commercial real estate industry. For more information, visit www.hoffmanncre.com.
About Missouri Athletic Club
The Missouri Athletic Club’s (MAC) mission is to create extraordinary experiences in all aspects of Club life in the spirit of excellence, service and tradition. Established in 1903, MAC is a private athletic, dining, social and business club with locations in Downtown St. Louis and West St. Louis County. In addition, MAC has reciprocal arrangements with seven area private golf clubs. More than 2,670 business, professional and civic leaders and their families comprise the MAC membership. Since 2000, the MAC has been consistently recognized by the Club Leaders Forum as a Platinum Club of America. This prestigious designation is awarded to the top 5% of private clubs in the United States, reflecting exceptional innovation, management, service, and excellence standards.
For More Information:
Hoffmann Family of Companies | Rachel Berkowitz | [email protected]
Missouri Athletic Club | Jim Wilson | [email protected]
HFC Portfolio Company Stands Out Among Key Partners at Industry-Leading Event
American Axle & Manufacturing Holdings, Inc. (AAM), a leading global Tier 1 automotive supplier specializing in driveline and metal forming technologies, honored top-performing partners at its annual Supplier Day event.
HF Companies’ own Wayne Manufacturing earned a 2025 Supplier Excellence Award in the “Launch Performance” category—building on their 2023 recognition for “Quality Performance.”
“It’s an honor every year to recognize our top-performing supplier partners who go above and beyond for AAM and the automotive industry,” said David C. Dauch, AAM Chairman and Chief Executive Officer.
Since 1963, Wayne Manufacturing has built a legacy of precision and partnership. Originally founded as Wayne Tool and Design in Fort Wayne, Indiana, the company focused on designing and building dies, jigs, fixtures, gauges, and specialty machinery. By 1982, the company relocated to a greenfield site in LaOtto, Indiana and expanded into metal stamping. By 1986, rebranded as Wayne Manufacturing, the company launched welded assembly production.
Through the 1990s and beyond, Wayne continued to evolve—introducing robotic weld cells, larger stamping lines, and expanded vertical integration from prototyping through full production. Today, Wayne leverages cutting-edge technologies in 3D tool design, simulation, automation, weld monitoring, and quality systems to serve a wide range of high-volume applications across internal combustion, EV platforms, consumer products, and industrial markets.
“We’re extremely proud to receive this recognition from AAM and honored to be counted among their top-performing supplier partners,” said Craig Parsons, President of Wayne Manufacturing. “It’s a testament to the unwavering dedication, craftsmanship, and innovation our team brings to every project. From engineering and tooling to production and quality control, each department plays a vital role in helping us deliver with precision and reliability.”
Wayne Manufacturing’s Quality Management System is NSF-ISR certified to IATF 16949:2016 standards, covering metal stamping, robotic welding, machining, and assembly.
We are proud to call them part of our family of companies.
Minimalist Hospitality Concept Offers Affordable Lodging Experience in Premier Destinations
AVON (June 25, 2025) – Hoffmann Family of Companies (“HF Companies”) is pleased to announce its acquisition of Cohabit Pod Hotel, located at 240 Chapel Pl B123 in Avon, Colorado. This innovative hotel introduces a pod-style lodging experience, the first of its kind in the Vail Valley, offering travelers a cost-effective alternative to traditional mountain resort stays.
“We’re very excited to bring Cohabit Pod Hotel into our portfolio,” said Greg Hoffmann, Co-CEO of HF Companies. “The demand for innovative, affordable lodging continues to grow, and we see tremendous potential in expanding this model in additional markets to meet the evolving needs of travelers.”
Inspired by Japan’s capsule hotel concept, Cohabit blends the social energy of a hostel with the privacy and comfort of a boutique hotel. Guests enjoy thoughtfully designed pods featuring memory foam mattresses, reading lights, and convenient power outlets. Shared shower suites offer modern finishes and complimentary toiletries, ensuring a comfortable stay.
Cohabit’s minimalist lodging is designed for the experiential traveler—those who prioritize connection and community,” said Carryn Burton, Founder & Owner of Cohabit. “We’re passionate about delivering exceptional service and offering guests access to world-class experiences, all at a price that keeps adventure accessible. We’re thrilled to join this incredible family of companies and look forward to growing the Cohabit model together.”
In addition to nine significant commercial real estate properties in Colorado, HF Companies also owns and operates several businesses in the region, including CTS Aspen Limousine, the leading luxury ground transportation vendor, and RMC – Destination Management Company, an award-winning special events company providing services to corporate and incentive groups, associations, travel, and meeting planners.
For more information and portfolio details, visit www.hfcompanies.com.
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About Hoffmann Family of Companies:
Hoffmann Family of Companies is a multi-vertical, family-owned private equity firm consisting of over 120 global brands and employs 17,000 employees with businesses located in 30 countries and 400 locations around the world. Hoffmann Family of Companies’ verticals include Agriculture, Aviation & Transportation, Financial & Professional Services, Hospitality & Entertainment, Manufacturing, Marine, Media & Marketing and Real Estate. For more information, visit HFCompanies.com.
For More Information:
Rachel Berkowitz | [email protected]
Through Hoffmann Media Group, Family Continues Commitment to Local Journalism
ST. LOUIS (June 6, 2025) – Hoffmann Family of Companies (“HF Companies”) is pleased to announce its acquisition of Missourian Publishing Co., owner of The Missourian Media Group, a respected, family-owned media organization based in Washington, Mo. This acquisition encompasses The Missourian, Franklin County’s premier newspaper, along with its real estate holdings, printing operations, and digital platform, eMissourian.com.
Founded in 1860 and owned by the Miller family since 1937, The Missourian is published bi-weekly in print and updated daily online, covering Washington, Union, St. Clair, Pacific, and surrounding areas. As Franklin County’s most-read newspaper, it also reaches readers in Marthsaville, Augusta and Hermann. The paper maintains an extensive archive of obituaries dating back to the early 1900s.
“My wife, Jerri, and I take great pride in our Missouri roots and share a deep passion for preserving local journalism,” said David Hoffmann, Chairman of Hoffmann Family of Companies. “This acquisition is a natural fit, and we are honored to uphold the Miller family’s rich legacy as we integrate The Missourian into Hoffmann Media Group.”
“Local news has been the heart and soul of our organization for decades,” said Bill Miller Jr., Publisher. “I am immensely proud of The Missourian’s rich tradition and unwavering commitment to public service, which reflects its deep roots in the communities we serve. Building this brand has been an incredible journey, and I am confident that the Hoffmanns will continue its legacy with the same dedication and integrity.”
“I’m excited to be working with Bill [Miller Jr.] on transitioning the paper to Hoffmann Media Group,” commented Pason Gaddis, CEO of Hoffmann Media Group. “Our goal is to modernize operations through strategic investments in digital assets, including a new app and website, as well as upgrades to the printing facilities. These enhancements will not only grow our digital readership but also expand the commercial printing business in the Midwest, helping to preserve jobs in Washington.”
Gaddis added: “The Hoffmann Family’s investment ensures that the Missourian will continue providing local news to Franklin County for generations to come.”
James L. Miller Sr. arrived at Ellis Island in 1901 at age three. After serving in World War I, he became a reporter for the Kansas City Star and Times, crossing paths with Tom Pendergast and Harry Truman. Seeking independence, Miller purchased a struggling Washington, Missouri newspaper, pioneering offset printing and photoengraving, making The Missourian one of Missouri’s first to adopt these innovations. Both he and his son, William L. Miller Sr., have been inducted into The Missouri Press Association Newspaper Hall of Fame.
Over time, The Missourian grew into an award-winning publication, recognized for excellence in reporting, photography, and digital content. The newspaper has won the prestigious Gold Cup In the Missouri Press Foundation’s Better Newspaper Contest the past four years. In 2021 NNA Better Newspaper Contest, it won 25 awards, its best yet, while eMissourian.com has earned state and national recognition for over a decade. The newspaper is widely recognized as one of the best community newspapers in the country.
Beyond journalism, The Missourian operates a full-service commercial printing company printing over 20 other newspapers and related products, offering corporate newsletters, promotional materials, trade publications, and direct-mail services, making it a regional leader in printing and distribution.
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About Hoffmann Media Group:
Hoffmann Media Group—part of Hoffmann Family of Companies—is a dynamic and innovative media company committed to delivering high-quality journalism and content. With a strong focus on community engagement, the group operates a diverse portfolio of publications and media platforms, connecting audiences through trusted reporting and meaningful storytelling. Hoffmann Media Group publishes variety of publications, including The Napa Valley Register, St. Helena Star, Florida Weekly, Babcock Ranch Telegraph, Ave Maria Sun, Town Chronicle, St. Ignace News, Mackinac Island Town Crier, Florida Health Care News, and iFoundMyDoctor.com. These publications span over 30 markets and focus on delivering high-quality local news and content.
About Hoffmann Family of Companies:
Hoffmann Family of Companies is a multi-vertical, family-owned private equity firm consisting of over 120 global brands and employs 16,000 employees with businesses located in 30 countries and 400 locations around the world. Hoffmann Family of Companies’ verticals include Agriculture, Aviation & Transportation, Financial & Professional Services, Hospitality & Entertainment, Manufacturing, Marine, Media & Marketing and Real Estate. For more information, visit HFCompanies.com.
For More Information:
Rachel Berkowitz | [email protected]
Multi-Year Acquisition Plan Sees Comprehensive, Turn-Key Services Model Enter NTX and WTX Markets
DALLAS/FORT WORTH (June 3, 2025) – Today, CAVIS Energy (“CAVIS”) officially launched in the U.S. market, bringing industry-leading, relationship-driven energy services to key regions. With an established client base in Dallas-Fort Worth, Odessa/Midland, and Carlsbad, New Mexico, CAVIS (kay-vis) is powered by 135 skilled tradespeople, unified by a shared mission and vision for growth.
The company’s launch follows a series of strategic expansions, beginning with Hoffmann Family of Companies’ (“HF Companies”) March 2024 acquisition of CDN Controls—Western Canada’s leading provider of electrical and instrumentation, automation, renewable energy, and major construction services. This acquisition laid the foundation for expanding into new global markets, starting with the U.S.
In December 2024, CDN and HF Companies acquired Superior Optimization, a proven energy services operation with a well-established presence in Texas and New Mexico. This acquisition enabled a seamless market entry, and over the past seven months, business processes have been aligned, growth strategies developed, and CDN’s global brand has been introduced as CAVIS Energy.
CAVIS will provide solutions to the upstream (Production), midstream and renewables/solar energy segments as well as utilities & infrastructure, materials manufacturing, water and wastewater, and the industrial construction & engineering sectors. CAVIS will deliver nine (9) core services to the market:
- Electrical maintenance;
- Major construction;
- Automation;
- Automation engineering;
- Communications and fiber optics;
- Panel fabrication;
- Measurement;
- Combustion & emissions reduction; and
- Renewable/solar services.
“The launch of CAVIS Energy today marks a defining moment in our journey to build the industry leader in energy services—a distinction achievable in the U.S. market—and beyond,” shared Dean Fraser, CEO, CDN & CAVIS Energy. “What will unfold for CAVIS is the replication of CDN’s proven client-focused, high-performing, and values-driven approach in action. We are ready to deliver exceptional value across a dynamic energy landscape. Today’s announcement is more than an entry into the U.S. market—it’s the beginning of a long-term commitment to bold vision, partnership and sustainable growth that extends beyond borders.”
Geoff Hoffmann, Co-CEO at HF Companies, said: “From the outset, we knew CDN’s success model could be replicated in the U.S. market—it was never a question of ‘if’ but ‘when.’ At Hoffmann Family of Companies, we are intentional about investing in businesses with proven excellence and scaling them to new heights. This is what we do. Strong companies don’t just survive, they thrive—and we help them grow by providing resources, strategy, and leadership to accelerate their impact.”
He continued: “Now is the perfect time to enter the U.S. energy sector, and the momentum we’ve built through strategic acquisitions puts us in a position to drive industry-leading solutions. We are energized by the opportunities ahead and excited for what CAVIS Energy will accomplish in the coming years.”
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About Hoffmann Family of Companies
Hoffmann Family of Companies is a multi-vertical, family-owned private equity firm consisting of over 120 global brands and employs 16,000 employees with businesses located in 30 countries and 400 locations around the world. Hoffmann Family of Companies’ verticals include Agriculture, Aviation & Transportation, Financial & Professional Services, Hospitality & Entertainment, Manufacturing, Marine, Media & Marketing and Real Estate. For more information, visit HFCompanies.com.
About CAVIS
CAVIS’ US Operations, fueled by 135 skilled tradespeople ready to deliver our suite of services, offer services in electrical maintenance, major construction, automation, automation engineering, communications and fibre optics, panel fabrication, measurement, combustion & emissions reduction and renewable/solar service. With our headquarters in Houston and operations in Odessa/Midland, Dallas/Fort Worth, New Mexico and beyond, we combine the resources and expertise of a large enterprise with the agility and responsiveness of a small, flexible organization. For more information, visit: www.cavisenergy.com.
For More Information:
Jennifer Chatman | CDN & CAVIS PR | [email protected]
Rachel Berkowitz | Hoffmann Family of Companies PR | [email protected]
Story Highlights Expansion Plans, How New Leadership Sparked a Rapid Rebound
CHICAGO (May 29, 2025) – Geoff Hoffmann, Co-CEO of HF Companies, and Adam Kraber, President & CEO of Oberweis Dairy, recently spoke with Crain’s Chicago Business to reflect on their first year of partnership following the company’s 2024 acquisition.
During the conversation, the two leaders outlined ambitious plans to expand, with 15 to 17 new store openings expected over the next two years, bringing the total to 54 locations. The growth strategy centers on Chicago, St. Louis, and Southwest Florida, tapping into strong brand recognition among Midwest transplants in those areas.
Crain’s also highlighted a $15 million investment in store upgrades and a $6 million enhancement to Oberweis’ North Aurora production facility. These efforts aim to strengthen operations, elevate the customer experience, and maximize brand loyalty in key markets.
“Joining the Hoffmann Family of Companies has allowed us to return to the core values that make Oberweis special: quality, joy, and integrity,” said Kraber.
Hoffmann echoed the sentiment, adding, “We’re far from finished with our investment and repositioning, but we couldn’t be more excited about the progress we’ve made.”
Subscribers can read the full story here.
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About Hoffmann Family of Companies:
Hoffmann Family of Companies is a multi-vertical, family-owned private equity firm consisting of over 120 global brands and employs 16,000 employees with businesses located in 30 countries and 400 locations around the world. Hoffmann Family of Companies’ verticals include Agriculture, Aviation & Transportation, Financial & Professional Services, Hospitality & Entertainment, Manufacturing, Marine, Media & Marketing and Real Estate. For more information, visit HFCompanies.com.
For More Information:
Rachel Berkowitz | [email protected]
Piece on Investment Firms Dives Deep into Unique Advantages of Family-Backed Offices
CHICAGO/ST. LOUIS/NAPLES (May 27, 2025) – Geoff Hoffmann, co-CEO of Hoffmann Family of Companies (“HF Companies”), recently spoke with Wall Street Journal Pro: PE about the rising influence of family-backed investment firms. He highlighted the unique advantages of the family office structure, particularly its built-in patience and adaptability.
A compelling example of this approach is HF Companies’ acquisition of Oberweis Dairy out of bankruptcy in 2024. To strengthen the Illinois-based dairy business, the investment firm turned to a trusted resource for executive recruitment: leadership consulting firm DHR Global.
Since the acquisition, DHR Global—founded by Hoffmann patriarch David Hoffmann—has played a pivotal role in filling key executive positions at Oberweis, including chief financial officer, chief marketing officer, and human resources director. Geoff Hoffmann, David Hoffmann’s son, co-CEO of HF Companies, and CEO of DHR Global, emphasized the firm’s strategic advantage in securing top-tier leadership
“There was an underinvestment in executive talent for a number of years,” [Geoff] Hoffmann said. “We knew it was going to be a big project, [but] we have a distinct advantage in our access to one of the world’s premier executive search firms.”
Subscribers can read the full story here.
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About Hoffmann Family of Companies:
Hoffmann Family of Companies is a multi-vertical, family-owned private equity firm consisting of over 120 global brands and employs 16,000 employees with businesses located in 30 countries and 400 locations around the world. Hoffmann Family of Companies’ verticals include Agriculture, Aviation & Transportation, Financial & Professional Services, Hospitality & Entertainment, Manufacturing, Marine, Media & Marketing and Real Estate. For more information, visit HFCompanies.com.
For More Information:
Rachel Berkowitz | [email protected]
ST. LOUIS (May 9, 2025) – Hoffmann Commercial Real Estate (“HCRE”), part of Hoffmann Family of Companies (“HF Companies”), is excited to unveil impressive new public art installations in downtown Clayton.
Visitors and tenants of the Pierre Laclede Center can now admire sculptures by three renowned artists—Ruth Bloch, Jim Rennert and Bob Wilfong—thoughtfully positioned throughout the business center’s surroundings. Adding to the collection is a remarkable piece crafted by the engineers behind the Lockheed Constellation Propeller, the iconic civil airliner and military transport aircraft of the 1950s that also served as President Dwight D. Eisenhower’s official aircraft.
HCRE announced its acquisition of the Pierre Laclede Center last year, further solidifying its footprint in the Clayton office market. This premier business hub features two office towers spanning nearly 600,000 square feet. With a commitment to raising properties to a Class “A+” standard, HCRE is investing in amenities and aesthetic enhancements to attract more businesses. Since acquiring the center, Hoffmann has already secured three new leases, with another major tenant announcement expected soon.
“Clayton continues to show its resilience, and we remain highly optimistic about the area’s future,” said Greg Hoffmann, President of HCRE and Co-CEO of HF Companies. “We are proud to bring these remarkable sculptures to the community and to further invest in downtown’s vibrancy.”
Previously displayed on popular 5th Avenue in Naples, Florida, the sculptures were originally featured as part of the Naples Sculpture Walk, an exhibition that seamlessly integrated fine art with the lush beauty of Southwest Florida.
For more details, visit www.hoffmanncre.com.
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About Hoffmann Commercial Real Estate
Hoffmann Commercial Real Estate (HCRE), a subsidiary of HF Companies, is a premier real estate investment and development firm specializing in the acquisition, management and redevelopment of commercial properties. With a diverse portfolio that spans stabilized and value-added assets, HCRE is committed to enhancing the communities in which it operates through thoughtful development and superior property management. HCRE’s strategic investments are focused both within the United States and internationally, reinforcing its position as a leader in the commercial real estate industry. For more information, visit www.hoffmanncre.com.
About Hoffmann Family of Companies:
Hoffmann Family of Companies is a multi-vertical, family-owned private equity firm consisting of over 120 global brands and employs 16,000 employees with businesses located in 30 countries and 400 locations around the world. Hoffmann Family of Companies’ verticals include Agriculture, Aviation & Transportation, Financial & Professional Services, Hospitality & Entertainment, Manufacturing, Marine, Media & Marketing and Real Estate. For more information, visit HFCompanies.com.
For More Information:
Rachel Berkowitz | [email protected]
Leading Supplier of In-Flight Passenger Products Pioneers Innovation, Sustainability
Portfolio company Linstol soared to new heights at the 2025 World Travel Catering & Onboard Services Expo (WTCE), the premier international platform for in-flight services and passenger comforts. Held in Hamburg, Germany, from April 14–16, WTCE brought together the entire onboard services industry, fostering partnerships and unveiling business opportunities on a global stage.
As an industry leader serving over 100 airlines worldwide, Linstol earned high praise, walking away with multiple awards for their groundbreaking onboard solutions and sustainability initiatives. They also captivated attendees with their immersive “Atlas of Wonders” booth experience, which attracted over 3,000 visitors, including airlines, rail operators, and travel caterers.
Linstol’s Accolades and Awards
Linstol’s dedication to innovation and ethical sourcing was recognized with an impressive array of accolades throughout the week:
- Onboard Hospitality’s Best Sustainability Product for Virgin Atlantic’s business and economy headsets featuring social plastic (collected and recycled plastic waste).
- Two Travel Plus Gold Seals for Singapore Airlines’ children’s headsets and United Airlines’ business class travel kit.
- Three PAX Readership Awards for partnerships with United Airlines, SWISS, and Singapore Airlines.
- Selected as one of just 16 companies on the inaugural WTCE Steps to Sustainability Trail, underscoring their leadership in driving environmental change in aviation.
A Show-Stopping Exhibit: The “Atlas of Wonders” Booth
Designed to showcase innovation and sustainability, Linstol’s “Atlas of Wonders” booth was a standout feature at WTCE. Key highlights included:
- Virtual Reality Mirror: Attendees customized and tried on digital sleepwear via a 2D rendering of their body, demonstrating how airlines can streamline design processes while reducing sampling and lead times.
- “The Amazing Race” Sculpture: A striking 3D visualization of the onboard industry’s supply chain. The sculpture highlighted Linstol’s seamless navigation of logistics challenges compared to the industry’s common blockages.
Next-Gen Innovations and Collaborations
Linstol unveiled exciting product launches and partnerships designed to elevate the passenger experience:
- AquaThread: A cutting-edge textile made from crushed oyster shells and recycled plastic, showcasing Linstol’s commitment to sustainability through advanced technology.
- Audio Partnership Highlights:
- Collaboration with Meridian Audio to create headsets with advanced speaker technology, reducing travel fatigue and delivering ultra-premium sound.
- Partnership with Denon to develop luxury over-the-ear headsets for first-class travelers in the French market.
- Exclusive alliance with The Lenbrook Group, parent company of Bluesound, NAD Electronics, and PSB Speakers, to revolutionize in-flight audio experiences.
A Legacy of Leadership
Since being acquired by HF Companies in 2022 and following their acquisition of MNH Sustainable Cabin Services in 2023, Linstol has solidified its standing as a global leader in onboard passenger services. Their success at WTCE 2025 reflects a steadfast commitment to innovation, sustainability, and operational excellence.
As Linstol continues to push the boundaries of what’s possible, their mission remains clear: to create superior in-flight experiences for passengers worldwide, setting the standard for the future of travel.
We are proud to call them part of our family of companies.
